WEST DES MOINES, Iowa – (Feb. 1, 2021) – Kim Bakey, CEO of HomeServices of Iowa, parent of Iowa Realty Co. Inc., announced today the purchase of Heartland Iowa Realty which has offices in Newton and Grinnell.

Heartland Iowa Realty was independently owned and operated by Caren and Phil Clevenger and Mark Larson. This acquisition is part of a continued growth strategy by Iowa Realty, the largest real estate broker in the state with nearly 900 agents in 17 offices and 32 franchises.

Heartland Iowa Realty has been an Iowa Realty franchise in Newton since 2005. With the acquisition, local leadership will remain in place. Mark Larson has been named the managing broker and Caren Clevenger will continue in her sales leadership role.

According to CEO Kim Bakey, it’s a perfect match and she anticipates a smooth transition.

“As the market leader in Iowa, we routinely reach out to successful companies or brokers who share our integrity, high performance expectations and outstanding service to clients,” stated Bakey. “Heartland Iowa Realty met that criteria and more. We are extremely pleased about this new relationship in 2021.”

Caren Clevenger added, “This is an exciting new chapter for our sales associates and team members. Now more than ever, it’s vital to provide a depth of resources to meet the real estate demands of today. With the strength of Iowa Realty and HomeServices of Iowa behind us, we’re well-positioned for even greater success in the future.”

          Previously, Iowa Realty has purchased independent franchises in Knoxville and Perry. When franchises are acquired, their agents automatically have access to more than 40 quality programs or services provided by Iowa Realty to support their efforts. They also are part of a dynamic network of peer offices which provides collaborative opportunities, best practices, and local community involvement.

About HomeServices of Iowa

HomeServices of Iowa is comprised of Iowa Realty, Berkshire Hathaway HomeServices First Realty, HomeServices Lending, Midland Title & Escrow, Iowa Title, and HomeServices Insurance – all working together to create a full range of real estate services and products. Based in West Des Moines, Iowa, HomeServices of Iowa, a wholly owned subsidiary of HomeServices of America, Inc. is the leading real estate brokerage company operating in Iowa. It offers an unparalleled level of award-winning residential and commercial real estate services through a network of more than 900 licensed real estate associates in 17 offices and 32 affiliate realty companies which are independently owned and operated throughout Iowa. HomeServices of Iowa, a part of HomeServices of America, a Berkshire Hathaway affiliate, has been helping generations of Iowans achieve their dreams of homeownership since 1952. For more information, visit