Local Real Estate Nationwide

WEST DES MOINES, Iowa – (Feb. 1, 2021) – Kim Bakey, CEO of HomeServices of Iowa, parent of Iowa Realty Co. Inc., announced today the purchase of Heartland Iowa Realty which has offices in Newton and Grinnell.

Heartland Iowa Realty was independently owned and operated by Caren and Phil Clevenger and Mark Larson. This acquisition is part of a continued growth strategy by Iowa Realty, the largest real estate broker in the state with nearly 900 agents in 17 offices and 32 franchises.

Heartland Iowa Realty has been an Iowa Realty franchise in Newton since 2005. With the acquisition, local leadership will remain in place. Mark Larson has been named the managing broker and Caren Clevenger will continue in her sales leadership role.

According to CEO Kim Bakey, it’s a perfect match and she anticipates a smooth transition.

“As the market leader in Iowa, we routinely reach out to successful companies or brokers who share our integrity, high performance expectations and outstanding service to clients,” stated Bakey. “Heartland Iowa Realty met that criteria and more. We are extremely pleased about this new relationship in 2021.”

Caren Clevenger added, “This is an exciting new chapter for our sales associates and team members. Now more than ever, it’s vital to provide a depth of resources to meet the real estate demands of today. With the strength of Iowa Realty and HomeServices of Iowa behind us, we’re well-positioned for even greater success in the future.”

          Previously, Iowa Realty has purchased independent franchises in Knoxville and Perry. When franchises are acquired, their agents automatically have access to more than 40 quality programs or services provided by Iowa Realty to support their efforts. They also are part of a dynamic network of peer offices which provides collaborative opportunities, best practices, and local community involvement.

About HomeServices of Iowa

HomeServices of Iowa is comprised of Iowa Realty, Berkshire Hathaway HomeServices First Realty, HomeServices Lending, Midland Title & Escrow, Iowa Title, and HomeServices Insurance – all working together to create a full range of real estate services and products. Based in West Des Moines, Iowa, HomeServices of Iowa, a wholly owned subsidiary of HomeServices of America, Inc. is the leading real estate brokerage company operating in Iowa. It offers an unparalleled level of award-winning residential and commercial real estate services through a network of more than 900 licensed real estate associates in 17 offices and 32 affiliate realty companies which are independently owned and operated throughout Iowa. HomeServices of Iowa, a part of HomeServices of America, a Berkshire Hathaway affiliate, has been helping generations of Iowans achieve their dreams of homeownership since 1952. For more information, visit www.IowaRealty.com.

TO CELEBRATE OPENING OF NEW HISTORIC COLLEGE PARK OFFICE

Atlanta, Georgia– On Tuesday, February 2, 2021, Berkshire Hathaway HomeServices Georgia Properties (BHHS) celebrated the opening of its GATEWAY Historic College Park Office with a ribbon cutting ceremony that included top BHHS GA executives, media, realtors, and local politicians.

“I am thrilled to celebrate the expansion of our footprint into Historic College Park,” said Dan Forsman, President and CEO Berkshire Hathaway HomeServices Georgia Properties. “Under Wendy’s leadership, this office is sure to flourish and serve as a tremendous asset to the surrounding community.”

“We at Prosperity are passionate about increasing homeownership within this community and intend to provide products and programs to ensure successful homeownership,” said Tim Wilson, CEO of Prosperity Mortgage. “This has been a vision of ours for years and, with Wendy as S.V.P. and Managing Broker, we have an unbeatable team.”

Guests at the event included BHHS GA President & CEO, Dan Forsman; Prosperity Mortgage CEO, Tim Wilson; BHHS GA Regional Manager & S.V.P., DeAnn Golden; College Park City Manager, Renee Coakley; and City Councilmen, Tom Carpenter, Artie Jones, and Ken Allen.

Located at 1876 Princeton Ave, College Park, GA 30337, in the heart of College Park’s Historic District – the 1.5 story, 6,176-square-foot office offers a welcoming environment and industry-leading technology for agents, clients, and community members to connect. 

“With its central location, many attractions, and diverse and welcoming community – College Park boasts small-town charm and comfort with the convenience of metropolitan living,” says Senior Vice President and Managing Broker, Wendy Allen. “We’re excited to provide home buyers and sellers in this rapidly growing community with the expertise, service, and global marketing power that only HomeServices can offer.”

In the office, Senior Vice President and Managing Broker, Wendy Allen, will lead the sales strategy and enhance the BHHS brand experience for 23 agents and clients in the South Fulton area. As BHHS continues to be a top-rated real estate company in Georgia, its new College Park office’s opening marks its expansion into one of the fastest-growing real estate markets in the state. 

About Berkshire Hathaway HomeServices Georgia Properties

Berkshire Hathaway HomeServices Georgia Properties has over 1,600 associates and 26 locations across the Greater Metro Atlanta and North Georgia area. The company generated over $4.4 billion in sales volume and 11,606 transaction sides in 2020. Trendgraphix reports that Berkshire Hathaway HomeServices Georgia Properties is ranked #1 in home sales for the Greater Metro Atlanta area. Led by president and CEO Dan Forsman, the organization offers a full suite of real estate services including residential real estate, luxury real estate, new homes services, condo/ high-rise services, commercial real estate, corporate relocation, property management, mortgage lending, title and settlement services, home warranties and insurance. Equal Housing Opportunity. Visit www.BHHSGA.com.

SAN MIGUEL DE ALLENDE, MEXICO AND IRVINE, CA (August 4, 2020) — Berkshire Hathaway HomeServices announces their first network member in Mexico located in the American expatriate and retiree destination of San Miguel de Allende in central Mexico. The brokerage will operate as Berkshire Hathaway HomeServices Colonial Homes San Miguel.

Already renowned as the “#1 City in the World” as designated twice each by Condé Nast Traveler and Travel & Leisure magazines, San Miguel de Allende is an ideal expansion for the Berkshire Hathaway HomeServices brand which has widespread name-recognition among Americans.

“We’ve been eyeing Mexico for some time as part of our global expansion,” said Gino Blefari, chairman of Berkshire Hathaway HomeServices. “With its strong American and Canadian population, San Miguel de Allende seemed a natural fit for our brand and the name recognition we command.”

Berkshire Hathaway HomeServices Colonial Homes San Miguel began operations locally in 1995 under the guidance of local resident Alma Cecilia Ramirez, a stalwart in the real estate industry widely admired for her reputation. Joining her as co-owner and broker is American expatriate Gregory Gunter, a certified Global Luxury specialist who reached Top Producer status with his prior agency and earned the #2 ranked sales agent by volume nationwide in Mexico among the nation’s largest franchise.

It was Berkshire Hathaway HomeServices’ business strategy, unique in all of Mexico, that drew them to join the brand.

“We really feel Berkshire Hathaway HomeServices will revolutionize the real estate industry in Mexico, especially in San Miguel de Allende,” says Chris Stuart, CEO of Berkshire Hathaway HomeServices. “We provide a formal training program unknown in Mexico, a U.S.-based marketing resource center equally unique to Mexico, and our team has direct and specific access to their fellow real estate agents in feeder markets. That advantage is huge for our international teams.”

The new Colonial Homes San Miguel office is positioned as a luxury-focused office, thanks in part to broker Gregory Gunter’s direction and background. As a certified Guild member of the Institute for Luxury Home Marketing, earned by multiple recent sales above $1MM in value, and a previous certified Global Luxury specialist, Gunter will receive the distinction as a Berkshire Hathaway HomeServices Luxury Collection specialist, the brand’s division dedicated to the high-value homes owned by highly discerning homeowners. In the U.S., only seven percent of the real estate market fits that distinction, while Gunter notes it is 16% of the local market in San Miguel de Allende.

“Alma and I are thrilled to offer all our clients this vast array of new marketing and technology tools,” said Gunter. “Among other advantages more common in the U.S., but new to Mexico, is our ability to offer clients live, one-on-one virtual tours, as though walking the clients through the home side-by-side. Post-pandemic, this is a critical tool, but our buyers initially are all long-distance anyway, so this is a huge marketing advantage for our selling clients.”

“We’re excited to have a bi-national and bi-cultural ownership of our first franchise in Mexico,” added Blefari. “We expect their crossover outreach to both Mexican and American/Canadian clients to be unparalleled in the market.”

Critical to an international market, Berkshire Hathaway HomeServices provides global listing syndication, as well as personalized professional training and the exclusive Luxury Collection marketing program for premier listings. Colonial Homes San Miguel also gains access to the brand’s ‘FOREVER Cloud’ technology suite powered by SalesForce, including lead generation, marketing support, social media content, video production/distribution support and more.

About Colonial Homes San Miguel

Founded in 1995 by widely-respected local broker Alma Cecilia Ramirez, Colonial Homes San Miguel now includes American expatriate Gregory Gunter, known locally as The Dream Pro: “San Miguel’s Dream Home Expert!” and an expert in the luxury market. Each has earned a reputation for leveraging cutting-edge technology with high-touch customer service and now teamed with one of the world’s most respected companies, expects to provide clients with an unparalleled level of resources and personalized services. Visit BHHSColonialHomesSanMiguel.com.

About Berkshire Hathaway HomeServices

Berkshire Hathaway HomeServices is one of the world’s fastest-growing residential real estate brokerage franchise networks, with more than 50,000 real estate professionals, nearly 1,500 offices throughout the U.S., Canada, Mexico, Europe and the Middle East, and more than $119 billion in real estate sales volume. The network, among the few organizations entrusted to use the world-renowned Berkshire Hathaway name, brings to the real estate market a definitive mark of trust, integrity, stability and longevity. Visit www.berkshirehathawayhs.com.

CHICAGO, IL – July 28, 2020 – Berkshire Hathaway HomeServices Chicago announced that Diane Glass was promoted to Chief Executive Officer. As the head of the firm’s Strategic Leadership Team of President Mark Pasquesi and Senior VP and General Manager Joe Stacy, she will be responsible for the company’s 1,500 real estate professionals in 24 offices serving the Chicago metro area, southwest Michigan, northwest Indiana and southeast Wisconsin, as well as the company’s affiliated lending, title and insurance businesses.

In the last twelve months, Glass and the team have navigated the brokerage through a name change, expanded the new Berkshire Hathaway HomeServices Chicago brand to Downers Grove and River Forest, and celebrated the company’s naming as the #1 Top Workplace in Chicago in 2019 by the Chicago Tribune.

“Diane stands out as an insightful, compassionate and decisive leader. Her creative ideas have elevated the operational excellence of the company and her open communication style has fostered deep connections with agents, managers and employees,” said Gino Blefari, Chairman of Berkshire Hathaway HomeServices and CEO of HomeServices of America, the parent company of Berkshire Hathaway HomeServices Chicago. “Her leadership during these extraordinary times has well-positioned the company for future growth and its ability to capitalize on the quick recovery of the Chicago metro real estate market.”

Even before Illinois and the surrounding states enacted Stay at Home Orders this spring, Glass acted swiftly, transforming the offices to remote work within days, in the midst of a very strong spring real estate market. The affiliated lending and title companies, Prosperity Home Mortgage and Fort Dearborn Title were the first to offer zero touch video closings. And Berkshire Hathaway HomeServices Chicago agents were the first to establish Virtual Open Houses on social media when traditional open houses weren’t allowed.

“Diane exemplifies the leadership attributes of Berkshire Hathaway HomeServices and the Forever Brand ideals,” said Chris Stuart, CEO of Berkshire Hathaway HomeServices. “We are excited about the company’s new energy and ideas, and how they are using the Forever Agent platform and the global reach of the Berkshire Hathaway HomeServices brand as a springboard for growth.”

“Last year, we implemented a new model for real estate leadership by bringing together three experts in areas that are key to agent success,” said Blefari. “This talented, agile team has exceeded our expectations with the commitment to all-inclusive real estate service and creating exceptional customer experiences.”

Glass has been the company’s Chief Operating Officer since 2016, after being the VP of Sales Development and managing branch offices.

About Berkshire Hathaway HomeServices Chicago

Berkshire Hathaway HomeServices Chicago is a full-service real estate firm with nearly 1,400 real estate professionals and staff in 24 offices serving customers throughout the Chicago metropolitan area, the North Shore, West Suburban communities, Southern Wisconsin, Northwest Indiana and Harbor Country, Michigan. Recognized as the #No. 1 Top Workplace in Chicago by the Chicago Tribune in 2019, their local roots are complemented by the extensive global reach of Berkshire Hathaway HomeServices, one of the nation’s leading real estate brands. Affiliated and ancillary services in the form of Prosperity Home Mortgage, Fort Dearborn Title, and HomeServices Insurance complete the comprehensive services offered to clients. Visit BHHSChicago.com.

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Media Contact

Liz Dominello

Berkshire Hathaway

HomeServices Chicago

312.268.2749

ldominello@bhhschicago.com

MINNEAPOLIS, MN (July 16, 2020) — Gino Blefari, CEO of HomeServices of America, a Berkshire Hathaway affiliate, has appointed Teresa Palacios Smith as Chief Diversity and Inclusion Officer for HomeServices and its subsidiaries, including its family of brokerage, mortgage, insurance, settlement-services, and relocation companies, and HSF Affiliates, which operates the Berkshire Hathaway HomeServices and Real Living franchise networks.

In her role, Palacios Smith will lead HomeServices’ employee- and agent-diversity programs, cultivate a culture of equity and inclusion, and champion the company’s goal of increasing minority homeownership.

“There’s no place like home.  Our home is a place that we associate with acceptance, family, love, safety, and belonging,” said Palacios Smith. “HomeServices exemplifies this and I’m honored to lead the diversity and inclusion efforts of a company that values its people, promotes diversity, equity, and inclusion, and cherishes homeownership and fair housing for all.”   

Palacios Smith began her career as a successful real estate agent and served on Berkshire Hathaway HomeServices Georgia Properties’ management team. In 2017, she joined HSF Affiliates as its Vice President of Diversity & Inclusion for the Berkshire Hathaway HomeServices and Real Living franchise networks.

During her more than 20 years in the real estate industry, Palacios Smith has been a national speaker and trainer who has focused on emerging markets, unconscious bias, and real estate trends in diverse market segments. She serves on the boards of many of the country’s top housing organizations that focus on supporting people from traditionally underserved communities and is recognized for her dedication to expanding and celebrating leadership opportunities in real estate for women. She is a past president of the National Association of Hispanic Real Estate Professionals (NAHREP), one of the largest associations of minority real estate professionals in the country, and a cofounder of the NAHREP’s Atlanta chapter. In 2019, she received the Diversity Leader Award from the National Association of Women in the Housing & Real Estate Ecosystem. In May 2018, she was honored by RISMedia with the Newsmaker award and was inducted, along with HomeServices’ executive chair Ron Peltier, into RISMedia’s Hall of Fame.

“HomeServices has been, and always will be, dedicated to reflecting the rich diversity of the many markets and communities we serve as we look to provide and expand the opportunity of home ownership to all communities,“ said Blefari. “Expanding our executive leadership team with a person of Teresa’s caliber, passion, and energy is an important first step.”

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ABOUT HOMESERVICES of AMERICA

Headquartered in Minneapolis, Minnesota HomeServices of America, a Berkshire Hathaway affiliate, is the nation’s largest residential real estate company (based on closed transactions) and through its operating companies, is one of the country’s premier providers of homeownership services, including brokerage, mortgage, franchising, title, escrow, insurance, and relocation services. HomeServices of America is the owner of the Berkshire Hathaway HomeServices and Real Living Real Estate franchise networks. HomeServices is owned by Berkshire Hathaway Energy, a consolidated subsidiary of Berkshire Hathaway Inc. HomeServices’ operating companies offer integrated real estate services, including brokerage services, mortgage originations, title and closing services, property and casualty insurance, home warranties, and other homeownership services. Visit www.homeservices.com.

IRVINE, CA (JUNE 16, 2020) – Berkshire Hathaway HomeServices today announced the addition of Dwell Realty to the network. The brokerage, headquartered in Anchorage, Alaska, has served the area for more than eight years and will operate as Berkshire Hathaway HomeServices Alaska Realty. The addition of Alaska Realty adds 38 agents to the brokerage network and the first Alaskan office.

Connie Yoshimura, owner of Alaska Realty, said, “There is one real estate brokerage franchise that participates in building those dreams better than all others and that is Warren Buffett’s Berkshire Hathaway HomeServices. Warren Buffett is respected worldwide and represents trust, integrity, and stability which is what Dwell Realty has striven to follow since its creation eight years ago.”

Alaska Realty will possess the Berkshire Hathaway HomeServices’ franchise rights for the entire state of Alaska. Said Yoshimura, “The world has grown smaller and our buyers and sellers need more from our industry. I am proud to bring Berkshire Hathaway HomeServices to all 663,300 square miles of Alaska.”

The Berkshire Hathaway HomeServices brokerage network has experienced incredible growth in its seven-year history and in the last few years has expanded to Canada, England, Dubai, Italy, Spain, Portugal, Germany, and now the northernmost American state, Alaska.

“We are proud to welcome Berkshire Hathaway HomeServices Alaska Realty to the network,” said Gino Blefari, Chairman of Berkshire Hathaway HomeServices. “Connie has built her brokerage into a vital part of the Anchorage market and we’re thrilled she has chosen to bring her Forever Agents to our network.”

Connie added, “This was not an easy decision for me, it took many months of research and thought. But now with more technology, market resources and connectivity to the nation and global reach, we will also bring new geographical, commercial, luxury collection and relocation opportunities as we expand our reach to the entire state of Alaska. Our Realtors will now have more access to tools and ongoing education, all with a globally recognizable brand.”

Chris Stuart, CEO of Berkshire Hathaway HomeServices echoed this sentiment, “We’re happy Connie took her time to evaluate our network and we’re confident that Alaska Realty will find Berkshire Hathaway HomeServices’ suite of technology and network support will give her licensees the tools and education they need to grow their business in Alaska.”

The company gains access to Berkshire Hathaway HomeServices’ ‘FOREVER Cloud’ technology suite powered by Salesforce including lead generation, marketing support, social media content, video production/distribution support and more. In addition, Berkshire Hathaway HomeServices provides global listing syndication, professional training and the exclusive Luxury Collection marketing program for premier listing.

About Berkshire Hathaway HomeServices Alaska Realty

Connie Yoshimura, Owner/Broker of Berkshire Hathaway HomeServices Alaska Realty, has over 40 years of residential real estate sales and land development experience. She has developed such popular new home communities as Huffman Timbers, Turnagain View Estates, Potter Highlands and Heritage Estates in Eagle River as well as multi-family units and condominium developments. Yoshimura founded Dwell Realty in 2012 and grew its Anchorage presence to 38 agents before joining the Berkshire Hathaway HomeServices network.

About Berkshire Hathaway HomeServices

Berkshire Hathaway HomeServices is one of the world’s fastest-growing residential real estate brokerage franchise networks, with more than 50,000 real estate professionals, nearly 1,500 offices throughout the U.S., Canada, Europe and the Middle East, and more than $119 billion in real estate sales volume. The network, among the few organizations entrusted to use the world-renowned Berkshire Hathaway name, brings to the real estate market a definitive mark of trust, integrity, stability and longevity. Visit www.berkshirehathawayhs.com.

MINNEAPOLIS, MINN. – HomeServices of America today congratulates agents from across their family of companies who were recognized by the National Association of Hispanic Real Estate Professionals (NAHREP) Top 250 Latino Agents Award released last week.

Now in its ninth year, the award annually recognizes those top performing agents whose commitment and hard work has impacted the rate of Hispanic homeownership in communities across the country. In 2019, according to the NAHREP, these agents represent a combined total of 26,476 transactions in closed transaction sides and over $6.86 billion in total aggregate volume.

“On behalf of HomeServices, congratulations to each of the award recipients for their commitment to making the dream of homeownership a reality for so many,” said Gino Blefari, CEO of HomeServices of America. “We take great pride in the accomplishments of our tremendous agents and their contributions to the industry as well as their community. Each of these individuals have differentiated themselves within the real estate industry with their dedication to increasing the rate of Hispanic homeownership in communities across the country.” 

We are pleased to recognize the following agents and teams who earned this prestigious recognition:

Top 250 Individuals by Transactions

Sonia Arias—Berkshire Hathaway HomeServices California Properties

Erika Carrasco—Intero Real Estate Services

Ramon Franco—Berkshire Hathaway HomeServices EWM Realty Aventura

Steven Pagan—Berkshire Hathaway HomeServices Fox & Roach Realtors®

Monique Pennen-Wills—Berkshire Hathaway HomeServices EWM Realty Brickell

Richard Rodriguez—Berkshire Hathaway HomeServices Georgia Properties

Juan Umanzor—Long & Foster Real Estate

Top 50 Teams by Transactions          

Monica Betancourt—Berkshire Hathaway HomeServices EWM Realty Coral Gables, South Miami- The Monica Betancourt Group

Joe Gutierrez—Berkshire Hathaway HomeServices EWM Realty Las Olas- Joe Gutierrez Team 

Esther Percal—Berkshire Hathaway HomeServices EWM Realty

Top 100 Individuals by Volume         

Erika Carrasco—Intero Real Estate Services

Gustavo Cardenas—Berkshire Hathaway HomeServices California Properties

Nelson Gonzalez—Berkshire Hathaway HomeServices EWM Realty Miami Beach

Carlos Padilla—Intero Real Estate Services

Steven Pagan—Berkshire Hathaway HomeServices Fox & Roach Realtors®

Juan Umanzor—Long & Foster Real Estate

Top 50 Teams by Volume                   

Monica Betancourt—Berkshire Hathaway HomeServices EWM Realty Coral Gables, South Miami- The Monica Betancourt Group

Connie Cabral—Berkshire Hathaway HomeServices EWM Realty Aventura

Susana Corrigan—Berkshire Hathaway HomeServices California Properties Corrigan-Cohen Group

Esther Percal—Berkshire Hathaway HomeServices EWM Realty

Top 100 by Region                              

Midwest                                                 

Martha Lebron-Dykeman—Berkshire Hathaway HomeServices First Realty

Northeast                                              

Steven Pagan—Berkshire Hathaway HomeServices Fox & Roach Realtors®

Juan Umanzor—Long & Foster Real Estate

South                                                     

Gisella Cacciamani—Berkshire Hathaway HomeServices EWM Realty Coral Gables, South Miami

Ramon Franco—Berkshire Hathaway HomeServices EWM Realty Aventura

Nelson Gonzalez—Berkshire Hathaway HomeServices EWM Realty Miami Beach

Debbie Lazoff—Berkshire Hathaway HomeServices EWM Realty Aventura

Lilia Naar—Berkshire Hathaway HomeServices EWM Realty Brickell

Monique Pennen-Wills—Berkshire Hathaway HomeServices EWM Realty Brickell

Oscar Rodriguez—Berkshire Hathaway HomeServices EWM Realty Las Olas Joe Gutierrez Team 

Richard Rodriguez—Berkshire Hathaway HomeServices Georgia Properties

Marcelo Steinmander—Berkshire Hathaway HomeServices EWM Realty Miami Beach

West                                                       

Sonia Arias—Berkshire Hathaway HomeServices California Properties

Erika Carrasco—Intero Real Estate Services

Rookie List                                            

Jessica Sarasch—ReeceNichols Real Estate

The complete list of award recipients is available at https://nahrep.org/top250/2020-top250-agent-report.pdf.

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Québec (May 8, 2020) – Berkshire Hathaway HomeServices, one of the largest, global, real estate brokerage franchise networks, with more than 50,000 agents and nearly 1,500 offices throughout the U.S., Canada, Europe and the Middle East today announced the addition of the independently owned and operated Les Entreprises Sacha Brosseau Inc. to the network. The franchise will operate as Berkshire Hathaway HomeServices Québec.

This new firm is led by Sacha Brosseau, the former Chief Brokerage Officer for Sotheby’s International Realty Canada. Sacha was inspired to go into real estate by his father. He started in the real estate industry in 2005 working in partnership with his mother, a 30 plus year real estate veteran. Fourteen years later, as he imagined what step to take next and hearing how highly his colleagues spoke of Berkshire Hathaway HomeServices, his father again provided inspiration. His father who has an “affinity for investment” had been closely following Berkshire Hathaway, Inc. and hearing great things about Berkshire Hathaway HomeServices.

Brosseau reached out to Berkshire Hathaway HomeServices to see if the network would be a fit for his vision and met soon after with Michael Jalbert, Executive Vice President of Global Business Development for Berkshire Hathaway HomeServices. As they toured the city of Montreal and discussed plans and goals, they found themselves aligned in vision and core values. Brosseau described the application process as thorough, “we each conducted our own due diligence.”

Berkshire Hathaway HomeServices saw the value that Brosseau had already created in the province of Québec, while Brosseau knew his aspirations would be strongly complemented by such a trusted brand.  As a result of their meeting of the minds, Brosseau is set to launch Berkshire Hathaway HomeServices Québec on June 1st 2020 — an office in Montreal with a vision for the network across the province. 

In addition to the new physical presence, Sacha is building a team from his vision. “I want to be the firm that brokers aspire to join,” said Brosseau, “I won’t bring on brokers who are starting their careers, and I also won’t hire brokers who don’t play well with others. I am assembling a team of well-respected realtors who know the value of collaboration and will provide the highest level of professionalism and ethical standards to all of their clients”.

Brosseau’s vision benefits from the strength of the Berkshire Hathaway HomeServices network. He recognizes that the best people want to work for the best network.

“You can always have a great brand,” Brosseau added. “You can always have a great broker. But success in residential real estate is when you’re able to combine the two. The greatest brand cannot flourish to what its possibilities are without the best brokers being part of it. At the same time, the greatest brokers can’t flourish unless they are part of a great brand which gives them the tools they need to reach the next level in their careers.”

The brand strength goes beyond the bottom line for Brosseau. Throughout his negotiations with the network, he could see that they cared about his philosophy and success. “I do not feel like I’m part of a large corporate structure that is concerned solely with the numbers. Whatever is good for them, they want to make sure it is good for me as well.” 

The addition of the Montreal location furthers Berkshire Hathaway HomeServices’ global reach, who over the past three years has added franchisees in London (Kay & Co.); Dubai (Gulf Properties); Madrid and Barcelona (LARVIA); Lisbon (Portugal Property); Milan (MAGGI Properties); and Berlin and Frankfurt (Rubina Real Estate). Berkshire Hathaway HomeServices Québec joins Toronto Realty to become the second network member in Canada.

When asked about Québec’s real estate future, Brosseau gave a positive but realistic assessment, “I feel very strongly about Québec. The Province of Québec has always been stable. The reality is that we always maintain a good stability. In this province, real estate is the best investment you can make for your future.”

“We are excited to work with Sacha Brosseau to bring his vision of a brokerage to the province of Québec,” said Chris Stuart, CEO of Berkshire Hathaway HomeServices. “Sacha’s singular vision along with the reputation of Berkshire Hathaway HomeServices creates a major player in the real estate market in Québec. We cannot wait to see where Sacha takes his brokerage.”

The company also gains access to Berkshire Hathaway HomeServices’ ‘FOREVER Cloud’ technology suite powered by Salesforce including lead generation, marketing support, social media content, video production/distribution support and more. In addition, Berkshire Hathaway HomeServices provides global listing syndication, professional training and the exclusive Luxury Collection marketing program for premier listings.

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About Berkshire Hathaway HomeServices

Berkshire Hathaway HomeServices is one of the world’s fastest-growing residential real estate brokerage franchise networks, with more than 50,000 real estate professionals, nearly 1,500 offices throughout the U.S., Europe and the Middle East, and more than $119 billion in real estate sales volume. The network, among the few organizations entrusted to use the world-renowned Berkshire Hathaway name, brings to the real estate market a definitive mark of trust, integrity, stability and longevity. Visit www.berkshirehathawayhs.com.

Contact:

Wendy Durand

Vice President

Global Marketing & Communications

HSF Affiliates LLC

Berkshire Hathaway HomeServices | Real Living Real Estate

18500 Von Karman Avenue, Ste 400, Irvine, CA 92612

wendydurand@hsfranchise.com

+1 949.794.9676

IRVINE, CA (April 1, 2020) – Berkshire Hathaway HomeServices, part of the HSF Affiliates LLC family of real estate brokerage franchise networks, today announced it was recognized as “Real Estate Agency Brand of the Year” and “Highest Ranked in Trust and Love” in the 32nd annual Harris Poll EquiTrend®study.

In January 2020, more than 39,000 U.S. consumers rated nearly 2,000 brands across 200 categories. Berkshire Hathaway HomeServices received its distinctions in the Real Estate Agency category based on consumers’ perception of its brand familiarity, quality and purchase consideration, among other qualifying factors.

“We are honored to be recognized once again by consumers in the respected Harris Poll EquiTrend® study,” said Chris Stuart, CEO of Berkshire Hathaway HomeServices. “It speaks to our franchisees’ care, dedication, and attentiveness to the real estate needs of their clients. And, that we would be recognized as both the “Most Respected” and “Most Loved” Brand is especially exciting. Berkshire Hathaway HomeServices, the industry’s Forever Brand, is built on core values of Trust, Integrity, Longevity, and Stability so it’s good to see consumers are experiencing those qualities firsthand.”

This year’s EquiTrend® study further solidified a trend that’s been developing over the past few years: the move to align a brand’s quality with the trust consumers place in that brand. “Two years ago, when the Harris Poll recognized Berkshire Hathaway HomeServices as the Most Trusted Real Estate Brand, I said: trust is earned. Trust is repeatedly earned, month over month, year over year. Today, we celebrate that our network continues to earn the trust of our customers,” said Gino Blefari, chairman of Berkshire Hathaway HomeServices.

“Our network professionals are passionate and dedicated to exceeding the expectations of their clients,” said Stuart. “So it’s a source of pride to their hard work recognized by consumers.”

The 2020 Harris Poll EquiTrend® study measures and compares the brand health of companies. Respondents offer their perceptions of brands, gauging their emotional connection to them plus brand awareness, influence and familiarity.